Kristina Cannon

Kristina started at MSS in 2015 and is the central coordinator of the organization’s strategic projects. She spends much of her time managing and fundraising for the Skowhegan River Park—an economic and community development initiative to construct a river park for paddling, surfing, and tubing in Skowhegan’s industrial downtown river gorge that will feature a major trail network and riverfront promenade. Kristina was recognized at the White House in December 2024 as one of 14 Rural Innovators, and was named a 2024 Mainebiz Woman to Watch, the 2023 Maine Outdoor Industry Leader of the Year, and the Mid-Maine Chamber 2020 Outstanding Professional. Kristina has 17 years of experience in the marketing communications field, having worked at a Boston advertising agency and in the communications office at Colby College. Kristina graduated magna cum laude from Emerson College with a bachelor’s in integrated marketing communications and earned a master’s in marketing from Southern New Hampshire University. A native Mainer, Kristina lives just a mile from her childhood home.

“I joined the Advisory Council because our communities need an economic development voice asking difficult questions and advocating for our future. My participation does not represent support for dam removal; it represents a commitment to preparedness, accountability, and protecting our regional economy—including ensuring Sappi has what it needs to continue operating.”